Pahari embroidery, once widespread across undivided Punjab and Himachal Pradesh, is renowned for its Chamba rumals, Pahari cholies, and other items, often depicted in miniature paintings of the region. With origins tracing back to the 12th century, the once flourishing craft now survives mainly on Chamba rumals produced in Himachal Pradesh. It’s from here, our founder Dr Rohini Arora embarked on a journey with an aim to explore & innovate to help this craft regain its past grandeur and glory.

Over nine years, our founder, documented traditional techniques, revived indigenous dyeing methods, and developed a comprehensive a design catalog for the access of traditional designs and motifs. She further recreated a range of products for diversification.  Initiating various training and outreach programs, production centres in Kullu and Chamba were estabilished. Through her persistent efforts to revive the lost art of Chamba Rumals, we now proudly house 30 artisans